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September 2018
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Measuring Emotion
National Trust: Getting to the heart of the places that make us.

Blending traditional research with neuroscience to determine why places mean so much to people.

Testing a VELUX TV ad using Neuroqual.

Understanding deep emotional reactions to VELUX’s Solutions for the Indoor Generation TV ad – and the reasons behind these.

Birds Eye relaunch range in new packaging.

Improved packaging design to relaunch struggling frozen food range.

Ambius: unlocking the power of scent.

Scent is the gateway to emotion and memory, but how can neuroscience help unlock its secrets?

Decoding emotional loyalty for Southern Co-Op

Understanding the two main elements of loyalty; functional & emotional.

Lidl & TBWA: optimising ads with emotional measurement.

Working in strategic partnership with Lidl and TBWA to optimise their advertising with neuroscience.

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