How we do it

Blending the best of market research expertise with cutting edge science to truly understand human decision making.

Market research powered by the science of human understanding

We bring human understanding to companies and brands through our applied sector and science expertise. We blend our extensive quantitative and qualitative research knowledge with the very best of neuro, behavioural and data science.

From tactical to strategic work, we see your research as part of the bigger picture for your business – uncovering insights that are actionable and drive behavioural change.

Behavioural Science
Behavioural Science

Understanding the irrationality of human decision making to better predict and change behaviour. Enhancing not just actionability and impact of research but enhancing all elements of your work.

The Power of Neuroscience
The Power of Neuroscience

Walnut are pioneers in consumer neuroscience. We bring our industry leading approaches and expertise to understand the power of the subconcious and emotion in decision making.

Data Science
Data Science

Through advanced data modelling and statistical expertise we reveal the hidden patterns in data, making the complex world of data understandable and actionable.

Custom Research
Custom Research

Full service in-house qualitative and quantitative expertise and cross sector capability

Sector Expertise

Our experts cover the breadth and depth of consumer and B2B sectors.

From fast turn around tactical to long term strategic insight, our blended approaches and expertise will bring actionable insights for your business.

FMCG

Retail & Shopper

Healthcare & Pharma

Travel & Tourism

Financial Services

Media & Broadcast

Social Research (Government & Charities)

Technology

Automotive & mobility

Advertising & PR

B2B

Sports

Solutions

From fast turnaround tactical to long term strategic insight, our blended approaches and expertise will bring actionable insights for your business.

Fancy a chat? We would love to talk you through exactly how we do it at Walnut.