Walnut Workshop: The Customer Journey
This workshop is aimed at experienced insight & marketing professionals looking to discuss their key customer journey questions with experts and peers, and understand how insight can help address these questions. Throughout the workshop, we will explore theory, case studies and practical examples to demonstrate how insight can help you to truly understand the complexities of your customer journey.
Topics Include :
Understanding what is customer journey and discussion
The power of data to understand behaviour – and what to do with it
The role of emotion in decision making – how to apply neuroscience to customer journey understanding
Using behavioural science to influence the customer journey
Looking ahead: What is the future of Customer Journey?
The session is available to all of our clients and is completely free of charge. If you’re interested then please contact us, spaces are limited and fill up quickly.