Food Matters Live
Food Matters Live 2018 is a unique event dedicated to creating cross-sector connections focused on the future of food, drink and sustainable nutrition. Our very own Chris Peach will be chairing two seminars on 22 November. Firstly, one on ‘using neuro-design packaging to influence consumer choices’. And another on ‘the impact of neuromarketing, behavioural economics and psychology on consumer choices’. This second session will include a 20-min presentation on ‘How marketers can harness neuroscience and use shortcuts to influence healthier food choices’.