The human understanding agency.
We are more than a research agency. We are Walnut: The human understanding agency.
To really understand people, you’ve got to be a bit nuts about the brain. And we are. Those two hemispheres, connected together to be scientific and creative, systematic and inventive, logical and intuitive.
That’s how we approach our work too.
Plus, Public Policy/Social Research and Grand Prix award for Greatest Impact for ICM Unlimited
More than a research agency, we are Walnut Unlimited: the human understanding agency. Human behaviour experts and attentive consultants. We help brands reconnect with people, by understanding people. Intercepting human behaviour is a science, and an art. Knowing why people do what they do, what motivates, and doesn’t. Exploring how we feel about the world around us, and where we’re going next. Peeling back the layers of the thought process to grasp and focus on the complex truth inside. Because understanding gives instant access to the modern mind and the human heart.
Improved packaging design to relaunch struggling frozen food range.
Using insight to optimise a new cereal product in the Jordans portfolio.
Blending traditional research with neuroscience to determine why places mean so much to people.